"Joselito: La Voz de Oro World Tour" Ltd. Edition of 25
For this third release we pay homage to one of the most iconic Spanish figures of the 60’s, Joselito.
While the USA had Michael Jackson as their musical child prodigy, Spain had the voice of Joselito. Commonly referred to as “La voz de oro” (the golden voice) Joselito quickly established his music as part of Spanish folk culture, with instant classics like “El Toro y la luna” or “Clavelitos” .
While extremely popular in Spain, Joselito’s talent also crossed over the frontiers of our home country, to seduce the ears of international listeners. His music gained popularity across South America, Europe and in some particular cases even publishing albums in the USA.
This tee, called “Joselito: La voz de oro world tour” imagines a world tour that blends the most important capitals of the world, with touristic cities of the spanish coasts, that were the favorite destinations of Europe’s Jet setters in the 60’s. This eclectic mix of locations aims at elevating our local folklore to the higher echelon of global culture. With this third release we have decided to rethink the process behind our work. Instead of limiting ourselves to recontextualizing a symbol of Spanish culture, we have created our own version of history. Producing a tour T-shirt for a series of concerts that should have been, but weren’t, due to the intricacies of that time.